RESCENE Wins Music Show Triple Crown and Ranks No. 1 in Brand Reputation with 'Pretty Girl'

Girl group RESCENE has achieved a triple crown at MBC's 'Show! Music Core' with their remake single 'Pretty Girl,' securing the number one spot. Additionally, they topped the August girl group brand reputation rankings, showcasing their unparalleled popularity.

According to the Korea Enterprise Reputation Institute's big data analysis released on August 9, RESCENE ranked first in the August 2026 girl group brand reputation. IVE took second place, while Red Velvet secured third. The institute measured 67,613,548 brand big data points for girl groups from July 9 to August 9, marking a 26.87% increase from the 53,294,296 points recorded in July.

The brand reputation index is calculated based on participation, media, communication, and community indices, measuring positive/negative evaluations, media interest, and consumer engagement. RESCENE recorded a participation index of 1,014,492, a media index of 2,317,000, a communication index of 2,329,688, and a community index of 2,439,652, resulting in a total brand reputation index of 8,094,531. This represents a 90.93% rise compared to the 4,239,616 points recorded in July.

Red Velvet's brand reputation index rose to 4,113,926, up 165.98% from July's 1,546,676. Blackpink reached 3,943,630 (up 3.16%), and aespa hit 3,093,640 (up 10.93%). In the detailed items, I.O.I showed a brand reputation index of 4,404,909, up 32.68% from July's 3,319,975.

The head of the Korea Enterprise Reputation Institute stated, 'Link analysis for RESCENE's brand highlighted terms like 'cheer for,' 'communicate,' and 'advertise,' while keyword analysis showed 'Pretty Girl,' 'Love Attack,' and 'Remin' as prominent. The positive/negative ratio analysis revealed a positive rate of 94.91%.'

RESCENE, composed of members May, Wonyi, Live, Minami, and Jenna, continues to receive steady fan support alongside the successful remake of 'Pretty Girl.' This top brand reputation award confirms that RESCENE is establishing a positive image among the public.